Choosing a supplement manufacturer is a crucial business decision, and it can be challenging to find a high-quality manufacturer if you don’t have experience. It’s important to identify what your specific needs are and to find suppliers who are qualified to meet those needs. While the supplement business is competitive, it’s also extremely profitable and growing rapidly. Whether you’re a business owner looking to add supplements to your product line, or someone hoping to start a new business, you’ll want to find a well-regarded supplement manufacturer to create your products for you. If you’re unsure what to look for, let’s go over some basic tips for finding a reliable supplement maker.
1. How experienced are they?
When considering a supplement manufacturer, it’s smart to look into what experience they have. You don’t necessarily need to use a company that’s been around for a long time, but a manufacturer that’s trustworthy should have other products and projects that you can look at to get an idea of what your product might look like. Find out all you can about their standard operating procedures and what experiences other customers have had working with them. Most high-quality dietary supplement manufacturers have years of experience in the industry and will be able to demonstrate it clearly.
2. Do they specialize in specific supplements?
While some manufacturers are generalists and work with many different kinds of products, others specialize in specific types of vitamins and nutrients. Check out reviews from other businesses who have used their services, and try to find reviews from customers who designed similar products to yours. You don’t just want a good manufacturer; you want a company that will specifically deliver the product you want. There are a lot of different types of supplements, so you can usually find a manufacturer that specializes in products like yours. Nutritional supplements, like probiotics, are some of the most popular with consumers, especially those that target digestive health like leaky gut supplements and products that boost fiber.
Your gut health is especially important, given how many other parts of your body rely on a healthy gut. Poor digestive health can lead to conditions like irritable bowel syndrome, Crohn’s disease, chronic fatigue syndrome, leaky gut syndrome, Celiac disease, and other autoimmune diseases. Symptoms of poor digestive health can include inflammation, indigestion, brain fog, joint pain, fatigue, and hypertension. Gut health supplements generally use compounds like l-glutamine, which can help synthesize protein more effectively and prevent damage to red blood cells. Products that target a specific and important need, like improving digestive health and eliminating toxins, and communicate their benefits effectively to consumers are much more likely to be profitable.
3. Is design and labeling included?
Find out clearly what your package includes when working with a supplement manufacturer, especially when it becomes to design elements, packaging, and branding. A one-stop-shop that handles design, bottling, and labeling can save you a lot of time and money, especially if you don’t already have employees who could handle those tasks. If you’re unfamiliar with the manufacturing process, an all-inclusive manufacturer can guide you through some of the more technical or confusing parts.
4. Are their prices reasonable?
You can look up what other people paid for a similar quantity and product, in addition to requesting quotes from a few separate supplement manufacturers to ensure that you’re being quoted fair prices. It can be tempting to go for the cheapest price, but you need to consider quality when choosing a company to work with to manufacture your products. While your short-term profit margins may be higher with an inexpensive product, the goal should be to gain repeat business and brand loyalty, and those things require the production of a high-quality supplement.
When looking into a supplement manufacturer for your business, it’s essential that you identify exactly what it is you’re looking for and take the time to find a company that can create the product of your dreams. Focus on companies that prioritize and describe the work they’re capable of, rather than companies that rely on flashy marketing or branding to sell themselves and their services. You’ll also want to double-check and make sure you understand what’s included when you make a purchase, specifically with regard to whether or not you’ll need to handle things like labeling on your own. With some time and effort, you’ll be well on your way to creating your own high-quality supplements for your business in no time at all.
